Google AdSense Rules, Actual Rules To Build A Good Website

Google AdSense is a program that is coveted by all bloggers and webmasters. They fought hard to get an approved Google AdSense account. In fact, some among those who submitted applications up to 10 times to get it, with result, all applications were not approved. Conversely, there is also a first time submission, but it was approved.

Apart from all small phenomena as dynamics in process of registration to Google AdSense, there is one interesting thing to observe, that is about Google AdSense program policies. This is the strictest rules that bind webmasters and bloggers. Could be, one of strictest rules, which ever existed on the web for webmasters and bloggers. Could be as well, It is an actual rules for building a good website.

Why so?

1. Before a website is registered, in advance, must comply to webmaster guidelines. In fact, if explored, especially webmaster quality guidelines, is to have so many guidelines points that strict. Not only is strict, terms in it also needs to be read and understood by new webmaster or blogger. For instance, cloaking or sneaky redirects, and the fact is there are still many new webmasters or newbie bloggers who do not understand this term.
2. When coupled with webmaster technical guidelines and design and content guidelines, it will be much more that must be adhered by a website. And it will take a long time and energy.
3. Must understand in advance of and in accordance with DMCA - Google AdSense. Within this page, there are also links out to be read and understood by webmaster. That is, before a webmaster sign up for Google AdSense, then he will learn more about, for instance, Chilling Effects.
4. Must comply to landing page quality guidelines, that is, must give effectiveness of ads to AdWords advertisers.
5. Privacy of users, which in essence, a website is able to guarantee and protect security of user privacy. Just as Google in securing and protecting user privacy.
6. Terms and conditions must be agreed in advance.
7. Just after six rules above, then new webmaster just read and adhered all rules in Google AdSense program policies that are intrinsic.

If all above rules be adhered, not only will be approved by Google AdSense, but also will be produced a good website.

Google's 20th Anniversary of Hubble Space Telescope Launch by NASA

Google showed its trademark again, that Google is not just a Search Engine. Google has always shown a variety of efforts, which basically, in order to spread the Substance of an Information to the world. Just like when on 22 April 2010, that Google changed the homepage with Earth Day-themed logo.

And today, 24 April 2010, is the 20th anniversary of the Hubble Telescope, which was launched by NASA. So what role does Google do?, as usual, Google is changing the homepage logo, with a logo theme: 20th Anniversary of Hubble Space Telescope Launch by NASA.

And also, Google is offering to users, for Take a tour of the universe with the Hubble imagery in Google Earth.

Then what it means?, especially for Google users. When users or visitors went into Google homepage, very probably, they do not even know about what's Hubble Telescope. Furthermore, Google is giving out to them by way of, setting the Google logo with an image of a telescope that is floating in space, obviously, it will be very interesting for Google users.

And, it will encourage them to click. Where, the content behind the logo, is a query of "Hubble Telescope". When they clicked, thus, there was a transformation of information about everything related to Hubble Telescope. Simply put, "No idea" turned into "Know". And really, it is the Substance of an Information, which is being tried to be said by Google.

The second is a link that offers to Take a Tour of the universe with the Hubble imagery in Google Earth. This feature is more directed for Google users who already know about NASA's Hubble Space Telescope.

And it was not just above mentioned features offered by Google, users will also be invited to take a tour through Google Sky on Google's 20th Anniversary of Hubble Space Telescope Homepage.

3 great efforts from Google.

Explore Google Search Can Be A Disadvantage For Website Owner

There are two important variables in Google search. Those two variables are Information and Website. On search results page, those two variables are divided into four features, namely: Title, Snippet, URL, and Cached link.

From four of those features, the most useful for users is Snippet, a description of or an excerpt from the webpage. This snippet that will encourage users, whether to conduct a Clickthrough or not?. And this snippet is a vital feature of information as a variable. Where, snippet can be made by the website owner by creating site's title and description in search results with Meta Tags.

To search for more complete information, then users click a link on the Title feature (also known as Clickthrough). Then there was a search activity by users on Google, which is in accordance to the expectations of website owners.

However, for searches on Google with special features, such as search for a Unit Conversion, Dictionary, and others, then the opposite will happen and most probably is not expected by the website owner. Whereby, users already get the Information they are looking for from snippets that appear on search results page. So users do not need to do a Clickthrough to a website.

On the one hand, this is an achievement of Google, for giving information proportioned, quick, and appropriate for users. But on the other hand, it is a disadvantage for the website owner.

See the description on images below:

Why Are Restricted By Robots.Txt Always Appears In Blogger's Blogspot?

Please note that Googlebot (Google robot for crawling, also known as Spider) must crawl billions pages on the web. With the advancement of technology and resources they have, it becomes very likely be completed by Google in order to realize the mission of Google, which in this case performed by the Googlebot.

But not necessarily, billions of pages on the web, can be indexed by Google within a short and quick time. Googlebot needs Efficiency and Effectiveness for crawling. Googlebot will not crawl on the same page with different URL address, For example,

http://yourblogname.blogspot.com/search/label/firstlabel might point to the same content as http://yourblogname.blogspot.com/search/label/secondlabel.

This explanation, actually is the answer to the question often asked by Blogspot's bloggers, that is: Why are Restricted by robots.txt always appears in Blogger's Blogspot? (on Webmaster tools - Diagnostics - Crawl errors report).

Blogger is a blogging platform that has the advantage, automatically indexed in Google. But unlike WordPress which is self-hosted, Blogger or Blogspot is hosted by the second hand or not by You. Next, Blogger has a way to classify various topics by adding a feature that is, Labels.

By using Labels, a Blogspot's blogger can categorize or classify each post with a separate topic. However, if a post did not have a specific topic, then its post would be very likely to have more than one topic or label. What happens next is, there will be two or more different directory or URL address that leads to a page of the same post.

And to handle the matter or issue, Blogger by default or automatically add the Robots.txt file for each post pages that have more than one label or topic.

Furthermore, this issue will appear on Crawl errors report on Google webmaster tools. Where in fact, it is not a problem that needs to worry about by Blogspot's blogger. Therefore, the post pages will still be indexed by Google, it's just that, Googlebot will requires more time to crawl the post pages with more than one label, where, Googlebot will first identify, where post pages which are Restricted by Robots.txt file.

For example:

You have a blog with a post titled: How to Play Football, it is very likely that this post will have two topics or label, namely: Playing Football (firstlabel) and Football (secondlabel). And the result is two URL address just like below:

1. http://yourblogname.blogspot.com/search/label/firstlabel
2. http://yourblogname.blogspot.com/search/label/secondlabel

So it is clear that, the two URL address above lead to the same post page. And, Blogger will make restrictions on one of its URL addresses.

Benefit And Detriment Of Blog Submission To Blog Social Networks

Blogging is an activity done in a dimension that totally limitless. Bloggers brought to a dimension that seems like a jungle, so that bloggers often do not know exactly on What will be, being, and they have done in the world wide web. Simply put, bloggers finally trapped in the world wide web. Though on the other hand, blogging is an exciting activity, which will provide friends and new experiences.

An activity (a way) that is often done by bloggers is to register their blogs to the website which is called as a Blog Directory or Blog Social Network (e.g:Blog Catalog, MyBlogLog and more). Despite that it is an activity that is Right for them, but actually, it can slightly weaken the existence of blogger's blog.

There are two things, which, one thing is a Benefit, one other thing is a Loss or Detriment for bloggers.

Benefit for bloggers: By registering their blogs to the Blog Social Network, their blogs will be more known by other bloggers from around the world. Their blogs will also be easier to search or crawl (through the Link) by Search Engine Robots, but with a Note, this Blog Social Network is a DoFollow site (just check, whether they DoFollow?). Usually, bloggers are asked to enter or put their Blog Feeds URL (RSS URL) from their blog. So the update will happen automatically. This Blog Social Network next to an Up-Stream site for the blogger's blog.

Therefore, the Blog Social Network is usually a big site that has been highly recognized by Search Engine Robots. Of course, they must be indexed more quickly than the blogger's blog (see on attached image, click to enlarge).

Detriment for bloggers: Because the Blog Social Network indexed more quickly, they are very likely to appear with Higher Rank than the blogger's blog on SERP-search engine results page. And this will encourage the User to do Clickthrough to the Blogger Social Network. And this is called as Weakening the Existence of a blogger's blog on the world wide web.

The most fitting way for bloggers (especially beginners or newbies) to avoid that, among other things:

1. Focus in making Unique and Original Content as much as possible,
2. Use Google Webmaster Tools regularly,
3. And always check on blog progress with Google Analytics.

For newbie bloggers (especially again for blogspot's bloggers), think twice to register the blog to the Blog Social Networks, just focus on doing three things mentioned above, at most about three months, then the blog will get a steady place on the world wide web. Pay attention to things that are long-term, and avoid the short-term.

How Loyal Are Your Website Visitors?

Lots of tools to detect the website visitors. One of the tools that can do it accurately is Google Analytics. The first thing to do is add the tracking code to your pages, with a note that you have created a Google Analytics account. And do not forget to make sure that you've added the tracking code correctly on your pages.

After all above steps have been complete, wait for a report within a maximum of 24 hours after the tracking code installed. In this report, you can see the various data reports, including data about visitor loyalty. You will see, how loyal are your website visitors. Frequency of visits of the visitors can be detected by Google Analytics accurately, from the number of visits 1 time, 2 times, 100 times to more than 200 times. The numbers of visits are presented in this report, will be a very useful reference for website owners.

So, go to the Dashboard - Google Analytics to find out how loyal are your website visitors.

Google Toolbar: Create Posts With Spell Checker

Blog is a media that can enhance one's creativity in writing. With blogs, we can publish and share ideas and opinions we have, we can even make money in blogging. And indeed we must admit that blogging can provide its own inner satisfaction. And now bloggers like vying to make posts, the more posts, more likely to be a reference for information seekers on the Internet.

And the exciting is, in blogging like without insulation barrier for the interaction among bloggers of various nations and languages. And the plus or positive side is, bloggers would not want to have to learn to write in English so that postings that are written and published in the blog, can be easily understood by everyone. To be able to make posts in English, one way is by using Google Translate. But Google Translate is not enough, we still need a Spell Checker.

With Spell Checker, we can detect or find out, Are the words or texts that have been typed in English is correct or not?. Often found that the texts or words in English on a post that has been published by bloggers were wrong, especially bloggers from countries that do not use English as the national language. This causes a post to be difficult to understand and a little uncomfortable to read. And it can be avoided or minimized by using the Spell Checker.

How to install Spell Checker?, Spell Checker is a feature of the Google Toolbar. So just install the Google Toolbar, and then turn on Check button on the Google Toolbar and select AutoFix to English. The works of the Spell Checker in Google Toolbar is: if a word or text in English on the wrong type, it will display a red underline on words or texts that are wrong in typing. In addition, the Google Toolbar provides many other benefits besides the Spell Checker.